What Publishers Support Booktok Hockey Content?

BookTok has become a massive platform for book lovers, and publishers are definitely paying attention to the hockey romance niche. I’ve noticed that publishers like Sourcebooks and St. Martin’s Press are actively supporting this trend. Sourcebooks, for instance, has been promoting titles like 'Icebreaker' by Hannah Grace, which has gained a lot of traction on BookTok. St. Martin’s Press has also been pushing hockey romances like 'The Deal' by Elle Kennedy, which is a fan favorite. These publishers seem to understand the appeal of sports romances, especially hockey, and are leveraging BookTok to reach a younger, more engaged audience. It’s exciting to see how they’re embracing this trend and giving these books the spotlight they deserve.

BookTok has become a powerhouse for book recommendations, and hockey romances are one of the hottest trends on the platform. Publishers have taken notice and are actively supporting this niche. Sourcebooks is a standout, with titles like 'Icebreaker' by Hannah Grace becoming viral sensations. They’ve been smart about using BookTok to connect with readers, often collaborating with influencers to create buzz. St. Martin’s Press is another major player, with Elle Kennedy’s 'Off-Campus' series, particularly 'The Deal,' being a staple in the hockey romance genre. They’ve been great at engaging with the BookTok community, hosting giveaways and encouraging fan content.

Another publisher worth mentioning is Berkley, which has been promoting books like 'Heated Rivalry' by Rachel Reid. They’ve been active on social media, sharing fan art and reviews, which helps build a sense of community around these books. Smaller publishers like Carina Press are also getting in on the action, with titles like 'Pucked' by Helena Hunting gaining popularity. It’s clear that publishers see the value in BookTok and are investing in hockey romances to tap into this passionate audience.

I’ve been following the hockey romance trend on BookTok, and it’s fascinating to see how publishers are jumping on board. Sourcebooks has been a major supporter, with 'Icebreaker' by Hannah Grace becoming a huge hit. They’ve been really active on BookTok, working with influencers to promote their titles. St. Martin’s Press is another big name, especially with Elle Kennedy’s 'Off-Campus' series. 'The Deal' is a fan favorite, and the publisher has done a great job of engaging with the BookTok community.

Berkley has also been promoting hockey romances, with Rachel Reid’s 'Heated Rivalry' being a standout. They’ve been sharing fan content and reviews, which helps build excitement around these books. Even smaller publishers like Carina Press are getting involved, with Helena Hunting’s 'Pucked' series gaining traction. It’s clear that publishers see the potential of BookTok and are using it to connect with readers who love hockey romances. The way they’re embracing this trend is really impressive and shows how much they value the BookTok community.