How Do Vloggers Make Money On YouTube?

My twin sister, Ruby Stone, and I split up after our parents' divorce. She stays with Mom, while I went with Dad. Since the divorce, he's sunk into a deep depression, gambling away every penny we have. We move into a dark, damp apartment, and life becomes an endless struggle. Every day, I go to school and quietly work a part-time job to keep us afloat. Then, out of nowhere, Ruby—whom I haven't heard from in forever—sends me a link to a live stream. "Check this out, Aria. There's a surprise waiting for you." I click it, and my jaw drops. I'm the one topping the trending live streams. The screen splits in two. On one side, I sit in my dingy apartment, hunched over homework under the dim light. On the other side, Mom and Dad cuddle with Ruby on the fancy couch of their sprawling villa. The comments came pouring in. "Let's see what happens when twins are raised on opposite sides of fortune all the way to 18." "Aria still doesn't know, right? Her parents never divorced. They're loaded and perfectly happy. Ruby's life has been like a dream too." "Poor Aria. She's always starving and never has anything decent to wear. Isn't that basically abuse?" "She's the more sensible one, so her parents decided to raise her poorly."

Gideon Hart, a man known for keeping every woman at arm's length, gets drugged and wakes up in a hotel with me lying beside him. Afterward, he comes to me and offers ten million as compensation. When I remain silent, my best friend, Lena Quimby, jumps in like she's been waiting for her cue. She snaps that money can't buy everything, trying to reject the offer on my behalf. Before I can say a word, comments start flashing before me like a live stream chat. "Here we go! The male lead, the female lead, and the side character are all on screen together!" "Lena's so classy. Way better than that gold-digger Evelyn." "Watch Evelyn reject the money and still get clowned!" "Who wouldn't pick the sweet, innocent heroine?" Glancing at Lena's flushed cheeks and the way her eyes stick to Gideon, I almost let out a cold laugh. Then, I turn to the man in front of me and hold up my Venmo QR code. "Sure. Wire it!"

My husband was tall and handsome, but he had no money to pay his debts. During the five years of our marriage, I sold my house and car for him. We then moved to a dark and humid basement that was only 300 square feet in size. When I got pregnant, I wanted to go for checkups, but he said that there was no need for it, as it was a waste of money. So I gave birth to a baby with a congenital heart condition. In order to get the money for his surgery, I worked three jobs every day. At that time, I noticed that my husband bought a mansion worth 40 million dollars for an influencer, and I finally realized that my husband was no orphan, but the son of the richest man in the country.

Every year on the day the SAT results are released, I spend the entire day kneeling at my mother's grave. Three years ago, I fell for a phone scam and transferred all of the tuition money she had saved through years of diligently saving up to the scammers. Unable to take the sudden blow, Mom suffered a fatal heart attack. After she passed away, debt collectors began showing up at our door. Only then did I learn how much money she had borrowed just to keep us afloat. I have no choice but to give up my admission offer from Jaloria College. Working five jobs a day, I finally repay every last debt today. On the subway ride to the cemetery, I suddenly come across a streamer whose voice sounds strangely familiar. She blabs, "How do you teach kids the value of earning money? In my experience, extreme circumstances work the best. I deliberately created a scenario for my daughter where both her parents are supposedly dead, and she inherited a million dollars of my debt. "She's almost finished paying it off now. Tell me, can your kids do that?" Someone in the comments section questions her methods, saying it is too insane. She only grows more smug as she gloats, "So what? She's the one who was stupid enough to get scammed. I was just teaching her a lesson. As a reward for doing so well, I'll tell her the truth on her birthday five days from now. Any sensible child will understand their parents' good intentions." As she gestures animatedly, a crescent-shaped birthmark on her wrist comes into view. It's identical to my mom's. My hands tremble as I create a new account. I switch the profile picture to a man in a suit and change the background to luxury cars and mansions. Then, I send her an expensive virtual gift. While she excitedly thanks me, I leave a comment. "You're absolutely right, ma'am. If only I had a smart woman like you around to help me raise my children."

On the day the channel Edith Parker and I run as a couple surpasses 30 million followers, I finally step in front of the camera for the first time as a fan event reward. I woke up at 5:00 am to get styled and try on more than ten suits. But right before filming starts, Edith stops me. She says, "Holden, let Caden appear on camera instead. He looks better on screen. The fans will like him more." Caden Sparks is my best friend. I stand there stunned for a long time, but I eventually nod. From that day on, Edith and Caden pretend to be a couple on camera for three years. I remain behind the camera. I write their scripts, set up the lighting, and edit their videos. I watch the comments flood in again and again. Someone writes, "They really look like they love each other. I'm obsessed!" I also watch Edith grow more comfortable holding Caden's hand. Then, on the three-year anniversary livestream, the host asks them, "What was the moment that made your hearts race the most?" Edith and Caden smile at the same time. "The day we appear on camera together for the first time." At that moment, the entire comment section explodes. And I sit alone in a dark corner, suddenly barely able to breathe. So, for three years, they pretend to be a couple. But I am the only one who still believes that is all it is. After the livestream ends, I remove all my access from the channel dashboard. Then I open the overseas filming invitation sitting in my inbox for half a month. I calmly reply, "I accept." From now on, I won't play a part in their romance anymore.

On my way to work, I came across a livestream from an influencer who posted about her relationship, tagged at my company’s location. She was talking about her office romance with the CEO of a major corporation. But wasn’t the CEO of her company my husband? I clicked on her profile and saw that it was full of wedding-prep posts. The man never showed his face, but his build looked almost exactly like my husband’s. So I left a comment in the livestream: “I heard the CEO of Gibson Corporation has been married for a long time. So what does that make you...?” The streamer muted me, then instantly burst into tears. “The internet isn’t lawless. If you keep spreading rumors and calling me a mistress, I’m calling the police.” Her fans immediately swarmed me. “You’re probably the other woman yourself. That’s why your mind went there.” “I checked her profile. She’s some woman in her thirties. She’s obviously jealous because the streamer is young, pretty, and has a rich, powerful boyfriend who dotes on her.” “The account’s brand new. She’s obviously just a troll.” I tried to say more, only to realize I had already been kicked out of the livestream, and my account had been reported until I couldn’t even log back in. I stared at the proof of our marriage in the drawer for a long moment. Then I raised my hand and smacked my sleeping husband awake. “Exactly how many wives are you planning to have?”