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Chapter 62: The PR Campaign

Autor: Evve
last update Última atualização: 2026-01-01 17:26:27

The campaign headquarters of Maison AVA was not the sterile, white-walled atelier on Fifth Avenue. It was Sophia Tan’s loft in Tribeca, a space that smelled of strong coffee, expensive candles, and ambition.

It was 2 AM on a Tuesday.

The floor was covered in proofs. Magazine covers. Instagram grids. Billboards.

Aurora—Ariane—sat in the center of the chaos, her legs crossed, a glass of red wine in her hand. She was wearing her "wolf" suit, but the jacket was off, her white silk shirt unbuttoned at the collar. She looked exhausted. She looked exhilarated.

Sophia stood before a massive whiteboard, a marker in her hand, her hair in a messy bun that defied gravity.

"Okay," Sophia said, tapping the board. "Here is the strategy. Liam thinks you're hiding. He thinks you're a secret. So we do the opposite. We make you ubiquitous."

She circled a word in red ink.

REBIRTH.

"We don't sell the clothes," Sophia said, her eyes intense. "We sell the woman. We sell 'Ariane Rousseau.' The orphan. The su
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