Best Book To Read In Bible Novels & Stories

2 The Image of Game Characters and Selling Strategies In the 1960s, E.J. McCarthy, a well-known American marketing expert, put forward the famous 4p marketing strategy theory called The Four Ps of Marketing. They were Product, Pricing, Place, and Promotion. The Pricing Strategy and Promotion Strategy of The Four Ps of Marketing will be used to compare and analyze the shaping of game characters in the “King of Glory” or “Arena of Valor”, to prove that from a marketing perspective, the shaping of game characters of two games has fully considered stimulated consumers' desire of consumption. 2.2.1 Pricing Strategy: To Cater to Different Player’s Ability of Consumption