His Secret Obsession
Ethan wanted the new campaign to include genuine stories from each Hale property, and the Seattle hotel would become our model.
We spent the next several hours inside the library, searching through old photographs, letters, and guestbooks. Some of the records dated back almost a century. There were wedding photographs, handwritten notes from returning guests, and letters thanking the hotel employees for small kindnesses that had clearly meant much more to the people receiving them.
Calvin left first, claiming he had another meeting. The second strategist followed shortly afterward, leaving me alone at the long wooden table with several open boxes and more history than I could organise in one