I think 'The Hitmakers' has had a massive impact on how modern publishers approach novels. The book's analysis of why certain stories go viral has made publishers more data-driven, focusing on trends like relatability, emotional hooks, and pacing. I've noticed a shift towards books that blend familiar tropes with fresh twists, mirroring the 'Hitmakers' idea of 'recombinant creativity.' Publishers now prioritize manuscripts with clear marketability, often looking for elements that can easily translate into social media buzz. This has led to more genre-blending works, like romantasy or dark academia, designed to capture diverse audiences. The emphasis on 'earworms' in storytelling—memorable lines or scenes—has also influenced editing choices, with tighter pacing and more quotable dialogue becoming standard.